Tequila Unido Proud Partner of SMU Athletics
Southern Methodist University (SMU) stands as a beacon of academic prestige, athletic tradition, and cultural influence in the heart of Dallas, Texas. Known for its world-class institution standards, passionate alumni network, and fiercely competitive spirit within collegiate athletics, SMU represents a community where leadership, community, and tradition thrive. To align with such a distinguished institution is an honor that reflects a shared dedication to excellence, heritage, and bringing people together.
Rooted in the fertile High Region of Jalisco (Los Altos de Jalisco), Tequila Unido was born from more than a century of family crafting tradition. Masterfully cooked in masonry ovens and double-distilled in copper pot stills, our 100% Blue Agave tequila embodies the depth, pride, and authenticity of true Mexican craftsmanship. Every drop carries the soul of Jalisco, designed specifically to serve as a bridge between cultures and a catalyst for genuine human connection.
This historic partnership between Tequila Unido and SMU Athletics marks a major milestone in our journey to build a meaningful bicultural presence. By uniting the vibrant energy of Dallas with the artisanal roots of Guadalajara, Tequila Unido proudly becomes an official partner of the Mustangs. This alliance represents the fusion of two worlds that share a core belief: that unity is the ultimate expression of culture and community.
Beyond celebrating wins, this collaboration aims to actively engage with students, alumni, and sports fans while fostering the spirit of collegiate athletics. Tequila Unido seeks to elevate the gameday experience, encouraging fans to gather, celebrate shared passions, and support the dedication of student-athletes who represent the university with pride on and off the field.
As we look toward an exciting future with SMU Athletics, Tequila Unido invites the entire Mustang community to toast to heritage, camaraderie, and unforgettable moments. Whether at a tailgate in Dallas or a gathering across borders, we are honored to walk alongside SMU in creating lasting traditions and celebrating the power of being together. Cheers to a landmark partnership!